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From Mediaweek.com

Charisma Carpenter & D. D. Kim - "Veronica Mars" & "Lost" - Wednesday Ratings

Monday 10 October 2005, by Webmaster

Final Wednesday Nationals:

Led by 22.38 million viewers and a 9.2/22 among adults for Lost, ABC owns Wednesday, besting No. 2 CBS this week by a hefty 3.15 million viewers and 68 percent in the demo. In season/series-premiere news, the WB’s returning One Tree Hill may not be capable of anchoring an evening, at a last-place 3.46 million viewers and a 1.7/ 5 among adults 18-49 at 8 p.m. That led into a distant fifth-place 2.77 million viewers and a 1.3/ 3 among adults 18-49 for the premiere of drama Related at 9 p.m. Last in the 9 p.m. hour despite ample support from lead-in America’s Next Top Model was UPN’s Veronica Mars, with 2.73 million viewers and a 1.0/ 3 among adults 18-49.

These are the final numbers, most times, we showed you the overnights.

Here again the overnights, which aren’t the exact numbers: At 9 p.m., there was no stopping ABC’s Lost, with the must see drama first overall for the evening at a 14.3/20 in the overnights, 22.04 million viewers and a 9.0/22 among adults 18-49.

Also in the 9 p.m. hour was successful Fox band-aid Nanny 911 (Overnights: #3, 5.5/ 8; Viewers: #3, 7.31 million; A18-49: #2, 2.8/ 7), and UPN’s unfortunately limited Veronica Mars (Overnights: #5, 2.6/ 4; Viewers: #6, 3.02 million; A18-49: #5t, 1.3/ 3). Although this is an improvement for Veronica Mars from one year earlier, retention out of America’s Next Top Model of just 59 percent in the overnights, 64 percent in total viewers and 59 percent among adults 18-49 is concerning.

2 Forum messages

  • well geez, even *I* can tell you what the problem is. veronica mars appeals to a different — dare I say MORE INTELLIGENT — audience than that of America’s next top model!!

    here’s hoping it manages to miraculously stay on the air regardless.

  • I agree - Counting on the same people to watch Top Model that watch Veronica Mars shows the networks lack of a clue! I have never missed an episode of Veronica Mars but will never watch a reality show. Big ratings don’t mean great shows - Sometimes it is just the opposite. I consider myself proud to prefer Neptune (I tape Lost but watch Veronica Mars live).