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*The CW orders its first pilot — ’Runaway,’ which will be shot at Sony. Go figure.
Since last month’s announcement that UPN and the WB Network will die and become reincarnated as something called the CW, the TV biz has been atwitter about what sort of programming direction the new entity will take this fall. Will CBS honcho Les Moonves push for more urban, high-concept UPN fare like "America’s Next Top Model"? Or will the CW (yes, it’s a stupid name, but we hear it’s changing) go more (...)