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10/17/2007: The Importance of Self-Promotion
Did you know that authors rarely do book tours anymore? It’s true. Unless you’re a huge draw as a freestanding celebrity, those tours just don’t sell enough books to pay for the travel costs. So now there are internet tours, where you promote your book by "appearing on" various websites. Of course, this is all a way to announce my up-coming internet book tour to promote Serenity Found, the newest book edited by me, about Joss Whedon’s (...)