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New York Daily News Confessions of a Nielsen family By "THE NIELSENS"
Sunday, March 21st, 2004
When the doorbell rang one evening about two years ago, we had no idea that we were about to be recruited into one of America’s most secret societies, as hush-hush as the CIA or the federal witness-protection program. Yes, ours is a Nielsen household. No one is supposed to know that we’re among 540 metered homes in the New York television viewing area with metal or plastic boxes the size of (...)